Since 2006, the Group has gradually simplified its visual identity in France and internationally for its various internal and external stakeholders.
Orange is now the brand used by all of the Group’s commercial operations (fixed, mobile, TV and internet) and corporate activities.
Changing the name of the company and its shares is a natural step in the process towards the simplification and unity of the Group’s activities.
As of 1 July 2013:
- the name of the company will be Orange and
- the name of the shares will be Orange (ticker symbol ORA)
Under the Orange name, the Group will build on its heritage and continue to ensure stronger social cohesion, improved technical performance and faster growth in France and around the world.
Orange is one of the world’s leading telecommunications operators with sales of 43.5 billion euros in 2012 and has 166,000 employees worldwide at 30 September 2013, including 102,000 employees in France. Present in 32 countries, the Group has a total customer base of more than 232 million customers at 30 September 2013, including 175 million mobile customers and 15 million fixed broadband customers worldwide. Orange is also a leading provider of global IT and telecommunication services to multinational companies, under the brand Orange Business Services.
Orange is listed on the NYSE Euronext Paris (symbol ORA) and on the New York Stock Exchange (symbol ORAN).
For more information: www.orange.com, www.orange-business.com and on Twitter: @orange, @presseorange, @orangebusiness.
Orange and any other Orange product or service names included in this material are trade marks of Orange Brand Services Limited.