For many years, Orange has implemented projects that bring together culture and technological innovation.
We use digital technology to support culture by assisting institutions in their endeavors to highlight heritage and connect with their audience.
Our commitment is based around three key focus areas:
- enhancing the visitor experience,
- conservation and sharing of heritage through the use of digital technology,
- commitments to digital artistic creation.
The Group, which is a veritable “digital coach,” puts its know-how to work to benefit culture, co-developing new uses for innovative mediation tools with institutions.
“All our projects are led transversally within the Group. For us, they represent an opportunity to showcase Orange’s innovations, with solutions like augmented reality, NFC, cloud and 3D Interfaces. As such, we work closely with Orange Labs on experiments and with Orange Business Services on components for industrial offers.”
Christine Albanel, Executive Director in charge of Events, Cultural and Institutional Partnerships, and Solidarity.
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