Orange is kicking off for the Rugby World Cup 2007, with action-packed events at all the grounds from 7 September!
Paris, September 04, 2007
The "Open Wall" event will mark the beginning of the festivities, in the
Rugby Town village at the Place Trocadero in Paris. Other host cities will not
be neglected ... specific events are also programmed for their rugby villages.
A large-scale advertising campaign featuring Fabien Galthié and Zinedine
Zidane was launched on 28 August and the main film will be screened at the
opening match of the Rugby World Cup 2007 on 7 September.
The official Rugby World Cup 2007 content will be exclusively accessible on
Orange mobile phones, and several exclusive, non-official programmes will be
available on Orange Sports, the new sports channel on Orange TV, starting 7
September as well.