The Technocentre, which develops new products and services, opened a new site
to ensure greater proximity to markets in the Africa – Middle East area. This
new site is located in Amman, Jordan.
The Technocentre opened its doors today in Amman in presence of Mr Bassem Al
Rousan, the Jordanian minister of Telecommunications and Communication, Mr Georges
Penalver, Executive Director of Group Strategic Marketing and Orange Labs, and
Dr Shabib Ammari, Chairman of the Jordan Telecom Group. It forms part of the international
network of the Group's 18 Orange Labs. The creation of the department was announced
by Didier Lombard, Chairman and CEO of France Telecom, in September 2007 during
the Orange rebranding in Jordan, when all fixed, mobile and internet offers of
the Jordan Telecom Group (of which France Telecom is the majority shareholder)
came under the single brand of Orange.
The Technocentre in Amman brings together researchers, marketing specialists
and network engineers. Its aim is to design and market new products not just in
Jordan and other countries of the Africa, Middle East and Asia area, but also
in all countries where the Group is present. This will speed up Jordan Telecom's
access to the Group's expertise and engineering, particularly in the field of
convergence. The teams have been working over the past few weeks on internet offers
and services, voice-related value added services (voice SMS), multimedia offers
and portals, offers dedicated to professional segments as well as contactless
mobile payment services for countries in the region.