Creation and innovation
As new technologies play an ever-increasing role in our lives, digital technology is also exercising a growing influence in the field of artistic creation. Orange is drawing on its technological know-how to explore new digital territories.
Promoting combinations of creation and innovation
Orange is committed to encouraging synergies between art and digital technology. Convinced that digital can enrich contemporary design, we promote the exploration of new technologies in artistic creation, such as the Push Your Art contest dedicated to 3D relief. Digital data can also become works of art in their own right, such as Surexposition (“Overexposure”) and Empreintes de mouvement (“Imprints of movement”). Through innovative projects such as these, we are helping to make data more accessible, by rendering it in a more intelligible and esthetic form.