Orange, title partner of the Africa Cup of Nations in Equatorial Guinea for the 4th consecutive edition

 

On January 17, 2015, the Orange Africa Cup of Nations Equatorial Guinea 2015 will kick off in Malabo. The competition will take place over a three-week period in the cities of Bata, Malabo, Mongomo and Ebebiyín. This is familiar territory for the major African football event, since the country had already hosted the tournament with Gabon in 2012.

Orange is once again the title sponsor of the Orange Africa Cup  of Nations, with participation by the teams of Cameroon, Côte d’Ivoire,  the Democratic Republic of the Congo, Guinea-Conakry, Mali, Senegal and  Tunisia, where the Group is established. Throughout the competition, the  Orange brand will be visible in the stadiums of Equatorial Guinea and  in the African countries in which the Group is present, with exclusive  content for mobile phones and on the Web via Orange Football Club and  the StarAfrica portal.

bringing the stadiums to life

In the  stadiums, Orange has created a special trophy designed to illustrate the  unique link between the fans and the players themselves. The “Man of  the Match” and the “Fan of the Match” trophies are built from a single,  interlocking design. During each match, the most passionate supporters  are invited to take part in the “Fan of the Match” photo competition.  The winning supporter is then given the privilege to hand-over the “Man  of the Match” award to the best player during a press conference  following the match. Throughout the competition, 32 lucky fans will win  the trophy and get the chance to immortalize the moment with one of  Africa’s greatest football stars.
Click here to download pictures of the trophy: http://mediatheque.orange.com/en/mediatheque/sponsorship/CAN-Orange-2015

bringing the match-spirit into towns and cities across Africa

Numerous  events and festivities will be organised held in African countries in  which Orange is present to allow fans to experience the tournament live  and share their passion for football. The “Orange Villages” will be  set-up in major cities across Africa, with giant-screen broadcasts of  key matches as well as the organisation of football-based video game  competitions and photo contests

bringing football into the digital world

Inspired  by the success of initiatives in previous editions of the Orange AFCON,  the Group has sought to go even further this year in the range of  digital services on offer:

  • Orange Football Club is a platform  for fans of African, European and international football where the  latest live news is available for free on the web, mobile phones and on  social networks. Orange Football Club has more than 500,000 Facebook  fans and the mobile app has been downloaded 100,000 times. More  information is available at www.footballclub.orange.com
  • online contests have also been set-up, with prizes to be won each week until the competition begins:
    • Golden Ticket: an online treasure hunt to find virtual tickets hidden  in a series of on-screen pictures with prizes including a trip to  Equatorial Guinea to watch a match, Samsung tablets and several other  prizes;
    • Best Supporter: a contest in which fans can upload  photos of their favorite moments. 34,000 people have already voted for  their favourite photo among the 800 photos uploaded.
      For more information, go to the fan page at www.facebook.com/OrangeFootballClub 
  • exclusive content is also available on www.StarAfrica.com, Orange's  entertainment portal in Africa, which is available in English, French  and Arabic and attracts 1.5 million unique visitors each month. A team  of sports journalists will be dispatched to report on the events live,  produce video broadcasts and give live-text commentary on all of the  competition’s matches. The Orange AFCON Equatorial Guinea 2015 newswire  will also be available on Twitter @StarAfrica and on Facebook.

The  Orange Africa Cup of Nations is a major and hugely successful event in  Africa. It is one of the only events on the continent to go beyond the  borders of the countries taking part. For Orange, it is an opportunity  to forge strong bonds with its customers, its employees and fans of  football across the continent to experience and share their passion for  the sport.

Orange’s commitment to football goes far beyond this  sponsorship deal. The Group has actively supported the national football  teams of Botswana, Cameroon, the Central African Republic, the  Democratic Republic of the Congo, Guinea Conakry, Mali, Niger and  Senegal for many years. This involvement in African football took on a  new dimension with the signature of the partnership between Orange and  the Confederation of African Football (CAF) in 2009, which made the  Group the principal sponsor of the six major CAF competitions until  2016.

Press contacts:

+33 1 44 44 93 93
Tom Wright, tom.wright@orange.com
Caroline Simeoni, caroline.simeoni@orange.com

about Orange

Orange is one of the world’s leading  telecommunications   operators with sales of 41 billion euros in 2013 and  has 159,000   employees worldwide at September 30, 2014, including 99,800  employees   in France. Present in 30 countries, the Group served 240  million   customers worldwide as of 30 September 2014, including 182  million   mobile customers and 16 million broadband internet customers.  Under the   Orange Business Services brand, Orange is also one of the  world   leaders in providing telecommunication services to multinational    companies.

Orange is listed on NYSE Euronext Paris (ORA) and on the New York Stock Exchange (ORAN).
For    more information (on the web and on your mobile): www.orange.com,    www.orange-business.com, www.livetv.orange.com or to follow us on    Twitter: @presseorange.
Orange and any other Orange product or    service cited in this press release are trademarks held by Orange or    Orange Brand Services Limited.

about StarAfrica.com

StarAfrica.com,    Orange’s entertainment portal in Africa, offers content from all    countries. StarAfrica.com is the leading portal for young people in    Africa with its two flagship channels: football and education.    StarAfrica.com offers seven channels: news, football, more sports,    music, education, jobs and the shop to stay in touch.
Join us on    www.StarAfrica.com or through our iPhone, iPad and Android applications    available on the AppStore and GooglePlay as well as on Facebook and    Twitter @StarAfrica.