Orange, official supplier and innovation partner of Roland-Garros 2018
Orange, which has been a partner of the French Open for the past 17 years, has teamed up with the French Tennis Federation to make the French Open the most innovative Grand Slam tournament. Once again this year, Orange has put its expertise to the benefit of the sport and spectators at Roland-Garros to provide them with a unique digital experience.
With a new virtual communication experience that provides an immersive backstage tour of the stadium, as well as a monitoring tool that and measures the crowd numbers on each court, Orange and the French Tennis Federation are innovating together to offer the public and sporting professionals the chance to enjoy several cutting-edge innovations during the competition.
A live, augmented reality broadcast experience
For the 2nd year in a row, Orange and the French Tennis Federation are offering spectators the chance to enjoy an immersive experience foreshadowing future developments in the sporting world and communications. Based on the strength and quality of the Orange fibre network, a VR headset takes you straight onto the Philippe-Chatrier court to play against a hologram competitor. This year, the experience will be even more immersive with a more realistic game, as well as the capture and reproduction of game statistics: the number of forehands, backhands, service speed, etc.
The other new feature is the live broadcast of Holotennis matches. Tablets will be used to view the action in augmented reality (AR). The feature demonstrates how new technology is transforming the way we will soon be able to play tennis and other sports in both real and virtual environments. #Holotennis
A virtual tour of the history of the stadium
As the Roland-Garros stadium turns 90, Orange this year is giving audiences the chance to immerse themselves in the stadium of the past and the future. As the site is undergoing a facelift, two Look around terminals with interactive screens will offer visitors an immersive, fun and interactive experience. Look around, based on artificial intelligence and the latest 360° photo technology, allows you to walk through the facilities, see otherwise inaccessible areas, discover the history of the stadium through its major architectural moments, historical events and the personalities that have marked it over the years. #Innovation
Edge Video Analytics
Analyse the crowd numbers at the stadium using Orange network intelligence
Orange and the French Tennis Federation want to improve the spectator’s experience during the tournament. This innovative system can accurately measure in real time the crowds in each area of the grandstand surrounding the Suzanne-Lenglen court. This has been made possible by using connected cameras and the local processing of images within the mobile network, providing fully-anonymized data . Specifically, the system uses the latest technology in distributed computing over networks that pave the way for real time processing and guaranteeing security and data protection. In the medium term, the Federation’s objectives are to optimise the spectator experience by reducing waiting times and improving public guidance systems. #Innovation
Orange is one of the world’s leading telecommunications operators with sales of 41 billion euros in 2017 and 150,000 employees worldwide at 30 September 2018, including 92,000 employees in France. The Group has a total customer base of 261 million customers worldwide at 30 September 2018, including 201 million mobile customers and 20 million fixed broadband customers. The Group is present in 28 countries. Orange is also a leading provider of global IT and telecommunication services to multinational companies, under the brand Orange Business Services. In March 2015, the Group presented its new strategic plan “Essentials2020” which places customer experience at the heart of its strategy with the aim of allowing them to benefit fully from the digital universe and the power of its new generation networks.
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